bridge1.png

Bad marketing

by sfishome on February 25, 2010

Trying to set up a lockbox tour – meaning the condo has a Realtor lockbox on it, and with my key I can go with my clients 24/7.
The San Francisco MLS allows Realtors to do advanced searches – like checking “lockbox” or “Go Directly”. Here’s one agent’s showing instruction checklist Go Directly, Appointment Only, Call Listing Agent, Call Listing Office, 24-Hours Notice

Gee thanks. That’s almost as good as the photo of a different unit.

It also speaks to why you can’t trust the numbers – I regularly run Short Sale and Foreclosure searches. And I regularly send Open House emails to clients. All of the above require the Seller’s Agent to check the appropriate box when setting up the new Listing. Unfortunately some agents just don’t care much for details, or their fellow agent’s time, or apparently to sell the home they were hired to sell.

Leave a Comment

Previous post:

Next post: